Wednesday, April 17, 2013

Mounds Candy Bar Commercial (1957)

Vintage commercial for the Mounds Candy Bar made by the Peter Paul Candy Company which aired in 1957. The end of this advertisement also promotes Mounds Miniatures. The slogan was "Indescribably Delicious".

I read an interesting side note regarding this slogan. Per Wikipedia:

The original slogan, "Indescribably Delicious" was created when Mounds ran a contest to come up with the best two words to sell a candy. Leon Weiss, the person who came up with the slogan, won $10, while Mounds went on to use the slogan in advertising and on the wrappers, still continuing today.